7 min read
How to Pitch Your Song to Spotify Playlists (2026 Guide)
A step-by-step guide to pitching a single to Spotify editorial playlists: timing, metadata, pitch copy, and what happens after the submission window closes.
Read guideInsights
Campaign guides from the people running the campaigns.
Grouped by service, so every guide sits next to the work it explains.
Spotify Playlist Pitching
View the service →6 min read
Editorial vs Algorithmic Playlists: Which Actually Grows an Artist
The difference between Spotify editorial and algorithmic playlists, how each one is triggered, and which signals move Discover Weekly and Release Radar.
Read guideMusic PR & Publicity
View the service →7 min read
How to Get Music Press Coverage With No Press History
How new artists earn their first music press coverage: building an angle, the tier-three citation trail, targeting the right desks, and what editors need from a pitch.
Read guide6 min read
The Music PR Campaign Timeline: What Happens and When
A week-by-week music PR timeline: when long-lead press closes, when to service radio, what happens in release week, and how to use coverage afterwards.
Read guideTour Promotion
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How to Sell More Concert Tickets in Slow Markets
A practical playbook for underperforming tour dates: diagnosing soft markets, re-cutting creative, geo-targeted paid, and when discounting is the wrong answer.
Read guide6 min read
Tour Marketing Timeline: From Announce to Doors
When to start tour marketing, how to sequence announce and on-sale, what to run during the sustain phase, and how to plan the final two-week close-out.
Read guideRelease Rollout Strategy
View the service →8 min read
How to Plan an Album Rollout: A 16-Week Framework
A 16-week album rollout framework: single sequencing, dated campaign calendar, budget allocation by phase, content pillars, and the KPIs to review weekly.
Read guide5 min read
How Many Singles Should You Release Before an Album?
How many singles to release before an album, how to sequence them, how far apart to space them, and when two outperforms three.
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